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SEO Case Study: Smoke N Sanity

Platform: Shopify

Overview

This SEO case study outlines the successful optimization and traffic improvements for smokensanity.com. It showcases keyword ranking progression, on-page and off-page SEO activities, Google Search Console performance, and sales outcomes from April to August 2025.

OnPage Optimization

A comprehensive on-page SEO implementation has been successfully completed. All key elements such as meta titles, meta descriptions, H1/H2 tags, URL structure, blog content, and image alt tags have been optimized for targeted keywords.

OffPage Optimization

The off-page SEO efforts included classified submission, profile creation, bookmarking, search engine submission, ping submission, and directory submission. All listed activities have been marked as 'Done', contributing to improved keyword rankings and organic visibility.

Performance Metrics

• Impressions: 2.3 Million (Feb–July 2025)

• Clicks: 15,000 (Feb–July 2025)

• Sales: $42,322.60

No. of Impressions

No. of Clicks

Shopify Sales Performance

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