Why Does SEO Take Time and How to Speed Up Traffic Growth?

Why Does SEO Take Time and How to Speed Up Traffic Growth?

'Why does SEO take time?' This is one of the most common questions people have when they start learning about SEO, and it’s also one of the most challenging to answer correctly.

With our experience of decades providing result-oriented SEO services in the US, we’re here with our clear answer: paid ads show results right away, but SEO takes six to twelve months to work. It’s a long-term plan based on the quality of your content, how well it works technically, how authoritative you are, and how consistent you are. Results don’t come right away, even when you do everything right.

That being said, SEO isn’t a mystery. Growth happens in stages, with patterns and benchmarks. We’ll talk about why SEO takes so long and how to speed it up. Are you ready? Let’s get started.

Why Does It Take So Long for SEO to Work?

The answer is in how search engines, especially Google, work. SEO takes time because Google’s algorithm is complicated. It looks at more than 200 factors to decide how to rank pages. Some of these factors are the quality of the content, the number of backlinks, the speed of the page, how easy it is to use on a mobile device, and other things.

Keep in mind that Google doesn’t look at content by itself. A post that is well-written but doesn’t have any authority, or a website that loads quickly but has little content, won’t rank. A website can only get a good rank in the SERPs if it meets most of Google’s ranking criteria.

For instance, Google gives higher rankings to websites that show E-E-A-T, which stands for Experience, Expertise, Authoritativeness, and Trustworthiness. Building these signals takes time if your website is new or doesn’t have strong credentials. Google wants to put content at the top of the search results that was written by people who have been there, know the subject well, and are seen as experts in their field.

There’s also the technical side of SEO that adds a lot of time to these long timelines. To make changes to your website, Google must find out about those changes, think about what they mean, and figure out how they change your rankings.

How to Speed Up Traffic Growth?

Six months is a long time to wait for results compared to PPC ads. If you’re not sure what to do with all that time, we’ve put together an example SEO timeline below to show you how SEOs spend their time. Note that your timeline will probably look different than other websites’ timelines, and that’s fine.

The First Month

In the first 30 days, start with getting the tools you need, such as Google Search Console and Google Analytics 4. Then, check that crawling and indexing are working and how well your competitors are doing.

The Second Month

In the next month, based on your audit, fix the most important SEO problems. Then, either claim or set up a Google Business Profile and Bing Places listing. Also, find and add relevant keywords to the URLs that are most important to you.

The Third Month

In the third month, map out and use keywords on other important URLs. Look into topics for building backlinks and start writing this content. Also, keep fixing SEO problems based on how bad they are and how they affect things.

The Fourth Month

In the next month, also, keep fixing SEO problems based on how bad they are and how much they hurt your site. Then, reach out to websites that are relevant to your content from the third month to the fifth month.

The Fifth Month

This month, keep making your most important URLs better. Make up new topics for content that will help people find you through search.

The Sixth Month

Now, check how well the SEO worked for six months. Figure out your plan for the next three months, and let us know how you did it.