Shopify Expert Portfolio: SEO-Optimized E-commerce Stores|DMINC

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SEO Case Study – Jahpoo.com

Client Industry: E-commerce – Duck Decoys

Platform: Shopify

Campaign Duration: July 2025

Keyword Ranking Improvements

Current Rank (Aug 5, 2025)
9
8
4
8
17
8
8
19
4

On-Page Optimization Highlights

- Meta Titles & Descriptions for all pages – ■
- Publisher, Author, and Meta Keyword Tags – ■
- Robots.txt and Sitemap.xml updated – ■
- H1 Heading Tags implemented – ■
- Blog section creation & posting – ■
- 404 and page redirect validation – ■ In Progress

Off-Page Optimization Activities

- Profile Creation – ■
- Classified Submissions – ■
- Social Bookmarking – ■
- Image and Directory Submissions – ■
- Ping Submissions – ■

Google Search Console Performance

Metric	June 2025	July 2025	Growth
Impressions	10.8K	21.1K	+95%
Clicks	833	1.59K	+91%
Average CTR	7.7%	7.5%	Stable
Avg. Position	21.5	19.2	Improved

Shopify Sales Insights

$ 87,614.59(↑237%)

Gross Sales

$71,999.97(↑233%)

Net Sales

240(↑204%)

Total Orders

4.7%

Returning Customer Rate

Sales Period:July 6 – Aug 4, 2025

No. of Impressions

No. of Clicks

Sales

Conclusion

Our targeted SEO strategy—focusing on both technical excellence and strategic content creation—drove massive organic traffic growth and significantly improved sales.

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